Market vicious circle, sanitary ware brand building is urgent

　　 With the expansion of the sanitary ware market, the interests of the industry attract more investors to come in, but there are no more introductions and breakthroughs at the technical level. At this stage, the sanitary ware market is flooded with low-tech products and is in a further vicious circle. Only technological innovation can make sanitary ware companies reborn and get rid of traditional production relations. At the same time, the brand is the door to enter the market. It is imperative for sanitary ware companies to strengthen brand building. In this regard, after years of honest management, Jin Bai Liya has become a sanitary ware. The dark horse in the world, and won the top ten sanitary ware brands in China and other awards.



Industry products have low technical content



　　In the sanitary ware industry, the biggest disadvantage of the continued low-tech production model is the homogenization of products, the low technical content of the products, and the low barriers to entry. New companies tend to copy the products of others. This has led to a low rate of return for innovation in the sanitary ware industry. This is a cycle, and now the sanitary ware industry has gradually fallen into an inescapable whirlpool in the wireless cycle. Low-cost, low-tech sanitary products flood the market, which not only disrupts consumers' judgment and desire to buy, but also hinders the mature transition of the sanitary ware market. Faced with this situation, sanitary ware companies need to improve their technical content and get out of the endless loop.



The industry needs to change the existing production relations



　　 As a processing and manufacturing industry, the sanitary ware industry has been continuing a labor-intensive production model. This model has been extended for two centuries. The nature of its production relations determines its low productivity, and producers intend to increase production efficiency. It is necessary to change the existing production relations first and increase investment in modern production lines.



Sanitary ware companies need to work hard to build brands



　　 Although the big market environment is not good, some companies doing branding and domestic market growth have been very fast last year. It is much more difficult to make a brand now relatively early a few years. However, sanitary ware companies still have to build their own brands: in terms of product development, they must be suitable for the current consumer groups to innovate, not necessarily 'tall. This simple and rude way of building a brand is outdated. Sanitary ware companies only need to have their own 'fan group' to be recognized by a segment of the market and work hard in a more segmented market.



　　 In short, the market development potential of the sanitary ware industry still exists. Although the development of sanitary ware companies is not very good at this stage, as long as the company finds the right method, it will definitely be able to highlight its encirclement and make progress. As early as 2010, Jin Bai Liya sanitary ware brand was established, and after 5 years of dormancy, it will fully enter the sanitary ware industry and market. Its bathroom products are rich in categories, including six series of faucet series, bathtub series, toilet series, bathroom hardware pendant series, shower room series and overall bathroom cabinet series. With excellent product quality, it quickly won the market reputation and became the top ten bathroom brand in China. For one, I have to admire Kimberley's strategic vision of the prophet Wang.